Ariana Grande, Kanye West Get Biggest VMA Bump On Spotify

Spotify newThe VMAs may have taken a ratings hit, but they still deliver a bump on Spotify. After Ariana Grande and Nicki Minaj’s workout-filled performance of their new single “Side To Side”, the track jumped 355% from the weekend prior. Kanye West’s “Fade”, whose video he premiered during the show, jumped 324%. Michael Phelps’s Olympic pump-up song “Stick That”, from Future,  jumped 75%.


The top 5 performance streaming increases following the VMA’s

1. Ariana Grande - Side To Side (feat. Nicki Minaj): 355%
2. Kanye West - Fade: 324%
3. Nick Jonas - Bacon: 133%
4. Rihanna - Where Have You Been: 90%
5. Rihanna - Love On The Brain: 89%